Stop Counting Clicks

The 3-click-rule is the Freddy Kreuger of web design advice. You think it’s finally dead and then it comes back and starts slashing up sensible debate about usable design. I’m hoping to convince you to stop talking about the 3-click rule.

In 2003, Joshua Porter of User Interface Engineering wrote an article that should have killed the 3-click rule for good. He found that the number of clicks affects neither task completion nor user satisfaction. Porter says in his article:

“…the Three-Click Rule does not focus on the real problem. The number of clicks isn’t what is important to users, but whether or not they’re successful at finding what they’re seeking.”

in order to keep some tasks simple for your users, they may have to click more often.

Curated by (Lifekludger)
Read full article at Source: Stop Counting Clicks

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